Real Estate 

Digital Marketing

Your property's digital success starts here

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Sell your home in a 'Digital First' era

Maximize your property's potential with our real estate digital marketing services. From SEO to social media, we'll help you stand out in the digital landscape. We are Google-certified and Facebook Partner experts who know more than your average in-house marketers, as a result of which we can maximize your returns on investment when it comes to Google Ads, the Display Network and Social Media Ads.

What does this mean for you?

Sell More Real Estate

With years of experience in digital marketing for real estate agents, our goal is simple - help as many people as possible find their dream homes by helping them connect with great agents who are ready to work with them now.

Get More Listings

We help you build trust with the local market, target homeowners looking to sell and nurture them over time into a warm lead for you to contact. Organic social posts are optional as the reach for organic posts is low. We can help you with your organic social media calendar and graphic design if required.

Reach More Buyers

Reach potential buyers on Facebook, Instagram, Google & Messenger with your message. These users are identified based on their browser history, location and interests for accurate targeting not seen previously.

Smart Targeting

Geo-Targeting

Your ads show to people physically or regularly in the locations you select, and to people who express interest in these locations. This can be open for international areas or cities for a particular project.

This can be open for international areas or cities for a particular project

In Market Audience

Automatically taps into Google and Facebook advanced identification of buyers and sellers through In-Market audiences.

Automated additional targeting based on property type.

Selectable special interests targeting.

Retargeting

People who click on your ads will be populated into a re-marketing pool of audience whom we can re-target with follow-up messages.

Remarket audience is exclusive to you.

First Party Data

Ability to load your own email/database list in and include these (where matched by Facebook) as an additional targeting group.

Social Media
Google Ads
YouTube
Reporting
Digital out of home
Digital Audio

Social Media

Reach your target audience with our social media marketing services for your properties at Blankcanvas Production.

Social media marketing and advertising are vital to building your brand in today’s day and age. With the majority of people spending a ton of time on social platforms such as Facebook, it’s a no-brainer.

At Blankcanvas we can fully manage your page, posts and campaigns. Social media allows you to build your brand online while providing value and building trust and authority in the market.

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83%
New Zealanders use facebook and instagram
1hr 53mins
avg time spent on social media networks each day
73%
use stories to experience brand's services

Lead capture

We all understand clicks and views. With BlankCanvas you can make your digital advertising work with your process.

Send potential buyers to your favourite portal listing, your agency website, your own website, or capture leads in a form of the ad.

Lead Gen

Get direct response leads from your property ads. Qualify interested buyers and homeowners without landing pages or custom websites.

Google Ads

Get your properties in front of the right audience with our Google Ads services at Blankcanvas Production.

The Google Display Network is made up of websites you’d know like theguardian, stuff.co.nz and cnn.com. These banner ads allow users to be retargeted with visual ads long after they visit your website.

To gain extra authority by association with these sites, running Discovery campaigns on the display network is also a possibility.

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google ads services
95%
of all searches in the internet begin with a google search
85%
match rate on  in-market audience for properties
80%
of all New Zealand internet user use google properties
Google Network

Native ads reach the most people across Google's network. They are automatically generated in multiple formats from your selection of images and headlines. Ads are promoted based on their performance.

Audience

Reach the passive audience who aren’t trawling the portals every day and only pay on clicks not impressions

Google ads services

YouTube

Maximize your online presence with our YouTube Ads Services. Our team uses proven strategies to create effective campaigns and drive results. Increase your reach and conversions with our expert YouTube advertising services

YouTube being one of the most successful and popular social media platforms, for real estate agents, it’s still a relatively untapped territory. Of course, many real estate agents have a YouTube presence but it’s still not enough, just toes dipped in the water.

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Youtube ads services
87%
of New Zealand use YouTube
82%
of all consumer traffic is video, and growing
90%
discovered new products and brands on YouTube

What real estate agents don’t realise is that YouTube is a huge marketing platform that gives you the opportunity to reach every kind of audience you need: whether you’re a real estate agent targeting millennial homebuyers, or your clients are people over 50, YouTube can help you target them.

We recommend Discovery Ads that appear next to related YouTube videos. It can be a homepage, in a search result or on a video partner site. And You only pay if the viewer clicks on the Ad and views it.

Youtube ads preview

Reporting

At Blankcanvas Production, we understand that effective marketing is driven by data.

Our comprehensive reporting services for Facebook Ads, YouTube Ads, and other digital marketing efforts ensure that you have the insights you need to optimize your campaigns and achieve exceptional results.

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customise reporting services
Why Choose Our Reporting Services?
  • Performance Tracking: Monitor key metrics to understand what’s working and where to improve.
  • Data-Driven Insights: Make informed decisions with accurate and up-to-date data.
  • Customized Solutions: Receive reports that are tailored to your unique business needs.
  • Monitor your campaign performance in real time with updated performance stats.
  • Show your vendors the market size and how their marketing spend is performing. 
  • Available as PDF to attach alongside your vendor reports.

 

reporting services

Digital out of home

Reach your target audience in a whole new way with our Digital Out of Home (DOOH) services. We specialise in creating dynamic and engaging digital displays that can be placed in public spaces such as malls, airports, and billboards. DOOH allows you to target specific demographics and locations, providing you with a highly effective way to promote your properties and increase brand awareness.

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Digital Audio services

Digital Audio

Reach your audience on the go with our digital audio services. We specialise in creating and delivering engaging audio content such as commercials, podcasts, and jingles that can be played on streaming platforms, radio stations and other digital audio platforms.

With digital audio, you can target specific demographics, interests, and locations, providing you with a highly effective way to promote your properties and increase brand awareness.

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Rova is the best way to listen to New Zealand radio and entertainment online. 

All of your favourite NZ Radio Stations streaming live, in one place and featuring Podcasts and Music+ Stations, created especially to give you more of what you love.

Digital_Audio-services
Photography
Make your properties shine with our top-notch real estate photography services. High-quality images and virtual tours showcase your properties in the best light.
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Cinematography
Experience the ultimate in real estate marketing with our high-quality real estate videography/cinematography. See properties come to life and stand out in the market.
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Additional Services
Explore some of our additional services to help maximise your property's potential
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